LeBron James is a certified GOAT in Basketball, but to his son, he’s just dad.

In this familial shootout turned battle for the proverbial aux cable, we watch as  generations collide. Classic vs Hip-Hip, the OG vs. rookie, the refined master vs. the cocky young star... But more importantly Father vs. Son

All underlining the idea that the Beats Fit Pro and our family of earbuds,
are ready for anything.

All music and all competition.

-------------------------